Pricing
Find what’s costing you sales.
Fix it. Prove it.
Research tells you what to change, your AI assistant helps you build it, and you test it in the A/B tool you already use, or ours. Stores using Intuera raised their conversion rate by 42% on average in 90 days.
5 stores, relative conversion-rate uplift, measured with A/B tests. See the results
+42%
conversion rate in 90 days, average of our first 5 stores, A/B tested
Fashion +38%
Furniture +47%
Beauty +35%
Sports +41%
Gadgets +44%
All prices in USD, shown per month and billed yearly. Tax is added at checkout.
Start
For store owners who want to see what Intuera finds on their own shop.
$0 forever
No card needed
- 1 account
- 65 research-backed articles, each with sources
- Essentials CRO and UX lessons to learn the fundamentals
- Browse articles by store area (homepage, product page, checkout and more)
- Read the evidence behind each recommendation, not just the conclusion
- Upgrade anytime, nothing to cancel
Build
For solo consultants and in-house specialists working on one store.
$205/month
Billed $2,460 yearly
Everything in Start, plus
- Unlimited audits in any AI assistant that connects to MCP, such as Claude, Codex or Cursor
- Full checklist across every store area
- 860+ research-backed guidelines, updated daily
- Your top 10 fixes, ranked
- Design briefs with citations, in your brand, with Shopify and WooCommerce code
- A/B test plans for any testing tool, with results logged to your checklist
- Unlimited tests in the Intuera Shopify A/B app
- Weekly progress reports
Scale
For in-house teams, such as a store manager, a developer and a marketer, working on one store.
$293/month
Billed $3,520 yearly
Recommended for in-house teams
Everything in Build, plus
- 3 accounts
- Every open issue ranked by severity, likely uplift and effort
- Revenue impact estimate for each fix
- Accessibility review (WCAG 2.1 AA)
- Microcopy research for headlines, buttons and trust copy
- Loyalty and retention research
- AI and agentic commerce research
- Track 2 competitors side by side
- Guided playbooks: checkout, product page, homepage, mobile
- Industry benchmarks
- Full course library
Agency
For agencies running conversion work for several client stores.
Custom
Priced by the number of client stores
Everything in Scale, plus
- 5 accounts, 5 stores
- Track 10 competitors per store
- All client stores in one view, weakest first
- SOPs for running a CRO agency
- Priority support
- Dedicated customer success manager
What would a better conversion rate be worth to you?
Assumes the same traffic and average order value, so revenue grows with conversion rate.
Extra revenue at this uplift
$2,400 / month
$28,800 a year. Scale costs $3,520 a year.
30 fixes or your money back
If your first audit finds fewer than 30 fixes for your store, we'll refund your plan in full. Ask within 30 days of buying. A fix is one open checklist item backed by research.
Compare all features
Show the full comparison
| Start | Build | Scale | Agency | |
|---|---|---|---|---|
| Price, billed yearly | $0 | $2,460 | $3,520 | Custom |
| Accounts / stores | 1 / 0 | 1 / 1 | 3 / 1 | From 5 / 5 |
| Find what's wrong | ||||
| Store audit in any MCP-ready AI assistant | – | Unlimited | Unlimited | Unlimited |
| Checklist | – | All areas | All areas | All areas |
| What to fix first, ranked | – | Top 10 | ✓ | ✓ |
| 860+ research-backed guidelines | 65 articles | ✓ | ✓ | ✓ |
| Loyalty, AI and agentic commerce research | – | – | ✓ | ✓ |
| Accessibility review | – | – | ✓ | ✓ |
| Competitor tracking | – | – | 2 | 10 per store |
| Industry benchmarks | – | – | ✓ | ✓ |
| Fix it | ||||
| Design briefs with citations | – | ✓ | ✓ | ✓ |
| Theme code, Shopify and WooCommerce | – | ✓ | ✓ | ✓ |
| Brand kit from your store | – | ✓ | ✓ | ✓ |
| Guided playbooks | – | – | ✓ | ✓ |
| Prove it | ||||
| A/B test plans for any testing tool | – | ✓ | ✓ | ✓ |
| Log results from any testing tool | – | ✓ | ✓ | ✓ |
| Intuera Shopify A/B app | – | Unlimited | Unlimited | Unlimited |
| Weekly progress reports | – | ✓ | ✓ | ✓ |
| Revenue impact estimates | – | – | ✓ | ✓ |
| Learn and run the team | ||||
| Courses | Essential | Essential | Full library | Full library |
| All client stores in one view | – | – | – | ✓ |
| Support | Priority + success manager |
Questions
Why do you bill yearly?
Conversion work compounds: you audit, fix, test and build on the results. A year gives your store time to run several tests and see the gains add up. Prices are shown per month so plans are easy to compare.
Which AI assistants work with Intuera?
Any AI assistant that can connect to an MCP server, such as Claude, Codex or Cursor. Claude users can also install the Intuera plugin. Ask it to audit your store. It reads your shop, checks it against your checklist and the research, and saves the results to your project.
I already use an A/B testing tool. Is Intuera still for me?
Yes. Intuera decides what to test and why, and gives you a test plan with the hypothesis, variant and success metric. Run it in the testing tool you already use, then log the result so your checklist shows what's proven on your store.
Do I need Shopify?
No. Research, checklists, audits, design briefs and test plans work for any store, and theme code covers Shopify and WooCommerce. The Intuera A/B app is an extra for Shopify stores.
Do I need Google Analytics?
Not for the Intuera A/B app, which measures results itself. If you test in another tool, use its reporting and log the result in Intuera.
Can I upgrade or cancel?
Upgrade anytime and pay only the difference for the rest of your year; your renewal date stays the same. Plans renew yearly, and you can downgrade or cancel before renewal. The 30-fix guarantee covers your first 30 days.
What counts as a store?
One online shop with its own domain, with its own checklist, audits, brand kit and test results.
Are prices with or without tax?
Without. Any VAT or sales tax is added at checkout, based on your country and whether you buy as a business. Most businesses can reclaim it.
Where is my data stored?
In the EU. Intuera processes your store data under the GDPR.
Is my store data shared?
No. Results go into Intuera's research base only if you choose to share them, anonymised, and you can delete anything you've shared.